Surrey School DistrictReturn to our work
With the Surrey School District moving to the the new District Education Centre, it was deemed appropriate to take advantage of the move and revisit the district branding. Said Surrey Board of Education Chair, Laurae McNally: "Our district has grown dramatically, we offer many new and different educational services, we are more diverse in many ways. Technology has evolved and goals have been updated over the last 10 years, and it's time to reflect those changes in our public identity." thornleyHAYNE was chosen to take the lead for the brand renewal process, which included a variety of stakeholders: district staff, teachers, administrators, parents and students. The new Surrey Schools brand and positive positioning statement: "Leadership in Learning" has been very well received and is a testament to the value of listening to all parties before the graphic design process even begins.
